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Founded by Fran Reed in 2005, FreedUp Data Optics is a solution provider of customized reporting solutions, data analytics, and software integrations specializing in Data Story Telling.

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Fran creatively solves for data and technology solutions when no ready-made solutions exist. 


An accountant by trade, and a problem solver by passion, Fran quickly realized that the proper use of technology could enhance business decision making. 

As tools evolved, so has Fran's intensity for storytelling through data. With her unique combination of accounting and technology skills, Fran constantly learns new techniques to bridge the gap between numbers and decisions to bring the best solutions for her clients.

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